By Nina Cromeyer Dieke, Digital Content Editor, Longitude Prize, Nesta

To say young people’s attention is constantly being pulled in various directions is an understatement, given the array of information available to them 24/7. This is pretty much true for all age groups, I think, but young people tend to be the target audience given their still open and sponge-like minds. So how do we tell kids and teens about antimicrobial resistance (AMR), a fairly complex microbiological concept?

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